Thursday, 2 December 2010

Fake book reviews on Amazon?

Publishers are being accused of hijacking Amazon's customer book reviews to praise their own volumes and disparage the opposition.

We have been aware that authors have been organising favourable reviews for their books, but now it seems to have taken on a whole new dimension - it has been reported that authors are turning on each other, agencies are charging up to £5,000 to place favourable fake reviews and Amazon has recruited a team of amateur critics to restore the balance.

Read more from The Daily Mail

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